Zynga acquires OMGPop, developer of popular Draw Something

Zynga announced that it has acquired game developer OMGPop. The company was really put on the map with their game Draw Something and the way Zynga tells the numbers, it was a pretty smart acquisition though the company has been around since 2006.

This New York-based developer of social mobile games has recently received a lot of attention for their smash hit Draw Something. It’s been downloaded over 30 million times. Every second three thousand people draw something in 84 countries throughout the world. By the time you finish this paragraph, there’s a good chance 30,000 drawings have been created – many of them LOTR or Star Wars related.

The plan seems to be for OMGPop to focus on on Draw Something and we’ll see what comes out next. If you haven’t checked out the game, it’s definitely worth trying it out. Free with ads or 99 cents without ads, the game has you working with another person in a game of pictionary to earn coins for in-game upgrades.

 



Categories : Business
Posted by Jason Hamilton | March 22, 2012  |  No Comment